PERFORMANCE OPERATIONS PLATFORM

One command center.
Every growth decision.

Bring campaign, creative, and funnel data into one workspace. See what is happening quickly, know where to act, and keep decision rights with the operators.

✓API-sourced data ✓Missing data never becomes zero ✓Owner-controlled write access
DADTrackGrowth workspace
DW
COMMAND CENTER

Performance by day

Workspace view
Last 30 days⌄Meta + GoogleAll campaigns⌄
SPEND—Real data
REGISTRATIONS—Real data
CPI—No source available
ROAS—No source available
Spend & RevenueHover to inspect each point
Action queueMonitor
Connection healthReview
Creative usageOpen
Budget guardrailReview
◎CREATIVE PERFORMANCEUsage · quality · placement
↗GROWTH ANALYTICSFunnel · audience · GEO
One data standard for ∞Meta Ads GGoogle Ads ♪TikTok Ads Unconnected platforms remain visible with clear status.

02 · OPERATING LOOP

From connection to action,
without losing context.

DADTrack guides the team through three steps: read real data, understand signals, and make controlled decisions.

01

Connect & normalize

Connect platforms, manager accounts, and the MMP. Normalize accounts, campaigns, creatives, and time zones.

Meta APIGoogle Ads APIAppsFlyer
02

Read & compare

Use Command center for the overview, then go deeper in Campaign, Creative, and Growth analytics — on the same date range.

SpendConversionsAudience
03

Review & act

Drafts, approvals, and an audit trail keep the media buyer in control of the final decision.

RolesGuardrailsAudit trail
LIVE WORKSPACE

DECISION CONTEXT

Metrics, sources, and status in one place.

✓Clear source✓Missing never becomes zero✓Hover through each point

03 · CONTROL LAYER

Automate the repeatable.
Keep decisions human.

Every change affecting budget or ad status passes through permissions, approval, and audit. Workspaces only show data the user is allowed to view.

SAFE BY DEFAULTOwner control
01
Role-based accessOwner · Admin · Media buyer
✓
02
Approval gateDraft → Review → Apply
✓
03
Audit trailWho changed it, when, and why
✓
04
Workspace isolationData within the assigned scope
✓